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Blog
Featured article
Understanding How Marketing's Definition of Success Differs from Commercial
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12 minute read
Understanding How Marketing's Definition of Success Differs from Commercial
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Is Black Friday Still Profitable For Retailers?
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Black Friday Roundtable Roundup
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4 Ways to Leverage Black Friday for Long-Term Profitability
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How retailers can enhance Performance Max in 2023
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What are Advantage+ Shopping Campaigns?
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How to improve e-commerce profitability: Volume II
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Why retailers need both customer and product performance data
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6 Black Friday Marketing Strategies
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6 Black Friday predictions for 2022
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How to improve e-commerce profitability
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Black Friday learnings before and during a pandemic
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Stock up on the right products for your e-commerce business
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Workout plans for better e-commerce campaigns
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A marketer’s recipe for a healthy budget
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How we developed a feature using Basecamp’s Shape Up
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What is product segmentation?
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How to enhance your cross-channel marketing with product performance data
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How marketers should adapt to data privacy changes
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The importance of using product performance data for e-commerce
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Align marketing and merchandising with visibility into product performance
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We spent $1 Billion on Facebook Ads. Here's what we learned.
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Meta Discovery Commerce Explained
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Ensure your pixel resilience beyond Meta Conversions API
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Case Study: Basecamp’s Shape Up from a product manager’s perspective
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Product-level performance data is a sleeping giant. It’s time to wake it up
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How to trigger automatic product badges with real-time data
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Feature Update: the Analyze Panel gives you deeper insight
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How to increase profits & build loyalty with dynamic ads
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The top 4 e-commerce best practices for Ramadan
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(INTERVIEW) Putting Products at the Center of E-Commerce
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How to Build More Effective Dynamic Ads With Meta
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Scaling E-Commerce Revenue With Bestsellers
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iOS 14 Privacy Requirements: Prepare for Facebook's Changes
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How E-Commerce Automation Works, And Where to Start
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Your Merchandising Department Needs More Marketing Data
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Feature Update: Introducing Product Sets Insights
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Skip Meta's Review & Learning Phase For Promotions
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How to Influence Facebook to Lower Your Return Rate
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You're Promoting Out-of-Stock Products - Here's How to Fix It
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Your Marketing KPIs Are Misaligned
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Saudi Arabia Hiked the VAT to 15% - Here’s How to Deal With It.
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Black Friday During The Next Waves of COVID-19
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(Interview) Digital Media Team: Using ROI Hunter With Clients
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4 Best-Practices to Supercharge Google Shopping Campaigns
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Gain More Control Over Inventory Performance Data Than Ever
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Competing With Amazon Before It's Too Late (Pt. 2 of 2)
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Amazon's Empire - How FB and Google Can Compete (1 of 2)
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Your Most Profitable Products May Not Get Promoted
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4 Fashion E-Commerce Solutions For the New Normal
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Perfect Storm: Two E-Com COVID Emergencies About to Collide
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South Africa in Lockdown: What Should E-commerce Companies do?
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India in Lockdown: What Should E-commerce Companies do?
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How is COVID-19 Impacting the E-commerce Landscape in the Middle East?
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Coronavirus Habits Will Stick: is E-Commerce Ready?
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18 Months til the New Normal in E-commerce
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4 Things E-Commerce Can Expect From the 2020 Crash
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Following Zara - Increase Profits by Reducing Markdowns
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Improving E-Commerce Deadstock Profits - Four Stories
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3 Unusual Return Strategies to Increase E-Commerce Profits
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Stop “Blitzscaling” Your E-Commerce Company
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“UIKit” — Our UI library with reusable FrontEnd components
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Back to Basics: Marketing Back-To-School Done RIGHT
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DelhiROI: Creatives that Convert
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ROI Hunter's 5 Tips For a Successful Ramadan Campaign
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DubaiPPC #6: Creatives that Convert
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E-commerce Berlin Expo 2019 Insights: The Key E-commerce Challenges in 2019
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CairoROI Insights: Creatives that Convert - E-Commerce Marketing Trends in 2019
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10 Key Facebook and Instagram Video Ads Tips for E-commerce
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ROI Hunter ChatOps Since 2015
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ROI Hunter's Frontend Team is Hiring!
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A success story on using Prospecting Dynamic Product Ads based on Google Analytics data!
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Jaeger Tracing Made Easy
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Processing Facebook Insights with Kotlin
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Best practices for Facebook App Install campaigns
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We have closed a Series A investment with Agora S.A.!
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Introducing CRM based Dynamic ads
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Make Your Slideshow Ads Shine - Add Multiple Images to Your Product Feed [EXAMPLES]
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Turn your product feed into a Hero Feed!
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Easily scale video ads production for e-commerce!
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IGTV - What Does This Mean for Performance Marketers?
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Are your Facebook campaigns really profitable?
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Running an e-commerce targetting KSA? Essential information for you to know!
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Tip #5: You're not done yet: Planning for Eid-al-Fitr
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Tip #3: Use specialised messaging to leverage different phases of Ramadan
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3 Facebook Trends To Know- Notes From Facebook’s Partners Bootcamp
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How to Group Automated Rules For A Better Facebook Advertising Strategy
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How to Create Prospecting Dynamic Product Ads That Work
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Dynamic Category Ads - Improve Prospecting Using Dynamic Category Ads
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GDPR vs Facebook Pixel – Do I Need A Confirmation Pop-Up?
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CRM Linked Audience - Dynamic Targeting That Opens New Possibilities
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Tip #4: Prepare for fierce competition during the holy month
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Plan Your Ramadan Success with Dynamic Slideshow
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Tip #2: Plan for Your Vertical During Ramadan
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Google Cloud OnBoard Prague- A Look Back
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Tip #1: Have relevant creatives and incorporate Ramadan’s look and feel
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Improve CTR 3x over with Dynamic Slideshows
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Create Stunning Dynamic Slideshows From the Most Basic Feed
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Best of Both Worlds: Measure Facebook Assisted Conversions with Google Analytics
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Online Advertising Game Plan for a Successful Super Bowl
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Happiness Meeting v. 1.0
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Video Collection: The Next Evolution of Collection Ads
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Spotlight: Ivan Hruska - On Navigating Different Worlds
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Over 3 Million Brands Are Spending Millions on Facebook/Instagram to Reach Their Goals
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Milan Janoštík - Challenge Yourself . Always
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Erik Werner - Ad Tech: The Evolution of Online Advertising
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Peter Podolinsky - Lifelong Learning Means Lifelong Success
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THE NEXT BIG THING - Success with Dynamic Videos! 2x better CTR, 3x better ROI
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The Ultimate Guide to Facebook Custom Audiences
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"Great Night" at 3rd DubaiPPC Meetup
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#DMEXCO2017: How Do You Stay Personalized and Relevant at Scale?
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Collection vs. Canvas. Who is the king of conversions?
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Google Analytics can Misattribute up to 21% of Facebook Clicks
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Dynamic Creative is a Game Changer – Achieve 3X Better Results
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Visualize Performance Goals at a Glance
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Hunter‘s top 5 tips for a successful Ramadan campaign
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Instagram Stories: Direct Response for Performance
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Creating Dynamic Product Ads w/o an XML Feed
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Reveal A-Class Creatives With Our Advanced Image Editor
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The Perfect DPA Template Editor With Automated Rules!
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Over 60 Marketers Participated in the First DubaiPPC Meetup
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Implementing Facebook Pixels On E-commerce Platforms.
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Frequency: The Metric Worth Tracking
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Optimize App Engagement on Facebook
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Instagram Joins the ROI Hunter Family
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Test Findings: New Facebook Conversion Attribution Windows
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A Cautionary Tale of Facebook and Google Attribution
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How to Choose Your Next Employer
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Facebook Blueprint - A Guide to Facebook Advertising
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Facebook Re-Marketing On Steroides Or 5 Reasons You Should Be Using Dynamic Product Ads
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