Features

Separate your good products from bad, in real time,
and improve profitability with ROI Hunter.

Product Insights

Review the performance of each individual product in your catalog. Product performance data is collected from across your channels, analytics platforms, and custom sources, and combined with your feed to form a single source of truth.

Product Segments

View and analyze groups of similar products (bestsellers, deadstock, poor-performers, new arrivals, fragmented stock, and more). Easily find which groups of products are wasting your budget and which need more budget added, all in real time and on the same dashboard. Make instant changes to your campaigns based on what you see.

Campaign Insights

See your Meta campaign results, Google campaign results, and Google Analytics metrics all in the same place.

Segment Breakdown

Analyze your product-level performance for each campaign. See which category and product performed the best and which took the biggest portion of your spend.

Segment Prioritisation

A way to control product visibility without creating separate sets. Instead of splitting products into separate sets, you can keep your full catalog active so Meta’s algorithm can optimize across all products.

Product strategy

Create unique strategies based on your data and business priorities. Our customer success experts will help you define and execute the best strategies to reach your business goals.

Split testing

Easily test your Meta campaigns within ROI Hunter to find the most effective combination of targeting, creative, bid price, and even product sets.

Automatic rules

Act in real time with automation rules for your Meta campaigns. Set a campaign to pause once it reaches a certain budget, set campaigns to only run on certain days, get notified whenever your campaign reaches a determined ROAS, and more.

Product Sets / Groups

Use the right products for every campaign. Filter your catalog by any metric you can think of: ad-spend per product, revenue, margin, Google Shopping impressions, and more, and promote these custom groups on Meta and Google from the same platform.

Campaign Creator

Turn your data into action with one user-friendly location for launching all your product campaigns on Meta and Google Performance Max.

Image Template Editor

Create Meta, Snap and TikTok promotions without a graphic designer. Schedule promotions ahead of time, automate product badges, change your ads without a new review, and more.

Video Template Editor

Turn static images into product videos in minutes. Video Template makes it possible to scale the creation of videos without having to hire a production team.

AI Tools

Remove backgrounds, adjust shadows, change background colors or showcase products in unique scenes to create engaging creatives across the whole catalog.