SEE HOW IT WORKS:
Connect margin, return rate, and more directly to your product catalogue to calculate real profitability.
Gain an overview of product behavior across multiple data sources, all within one platform.
Get actionable insights on a product, category, or brand level.
Automate the product classification process to make impactful improvements to your campaigns.
Facebook’s algorithm generally chooses 50 - 200 products to promote to a larger audience. With the ability to identify ROI on a product level, you can easily exclude products that are receiving engagement and traction but no profit.
Sustainable growth is about identifying the successful and unsuccessful parts of your inventory, and about spotting opportunities. With accessible insights on a category, brand, and product level, you have the information you need to make fast, data-driven decisions.
ROI is only part of the equation. You also need to take factors like margin, return rate, and stock level into account to find the true profitability of a campaign. Connect your custom data source to ROI Hunter, and start gathering the insights to calculate the true profitability for each product.
If a product is underperforming with Google, you may just be using the wrong channel. Use the performance data from Product Insights to find the best channel to use for each item.