© 2020 ROI Hunter
+25.5%
REVENUE
+25.4%
ROAS
-59%
CPA
+18%
Incremental ROAS
+44%
INCREMENTAL CONVERSION RATE
+23%
INCREMENTAL CONVERSIONS
+26%
AVG. ROAS UPLIFT ACROSS 3 BRANDS
+10%
AVG. CTR UPLIFT ACROSS 3 BRANDS
-10%
AVG. CPC DROP ACROSS 3 BRANDS
2.25x
META ROAS
-70%
SPEND ON POOR PERFORMERS
+30%
SPEND ON BESTSELLERS
+13.15%
+9.4%
GA4 ROAS
-3.3%
COST PER PURCHASE
+17%
CONVERSIONS
-15%
COST PER ACTION