E-commerce ad spend has seen a 25% increase across the board. Customer acquisition cost has risen 50% over the last five years.
But overall profitability is down 4%.
With the continual rise of competition in e-commerce, product marketers need a way to build smart, data-driven campaigns at scale for every product. A Product Marketing Platform (PMP) makes it possible to do so.
Take the next step in product marketing, and start fostering sustainable growth.
Sam writes the e-commerce content for ROI Hunter, working with technical experts to add unique details from their work in the industry. With his background in screenwriting and theatre, Sam brings a unique perspective to his role, and is constantly exploring new and creative ways to explain complex topics.